Legal

Terms of Service

Effective Date: March 12, 2026 · Last Updated: March 12, 2026

PLEASE READ THESE TERMS CAREFULLY BEFORE INSTALLING OR USING RECLAIM. BY INSTALLING OR USING THE APP YOU CONFIRM THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS. IF YOU DO NOT AGREE, DO NOT INSTALL OR USE RECLAIM.

1. Parties

These Terms of Service (“Terms”) are a legally binding agreement between you (“Merchant,” “you,” or “your”) and MIRRORA L.P. (“Mirrora,” “we,” “us,” or “our”), governing your access to and use of the Reclaim application (the “Service”).

MIRRORA L.P. is a limited partnership registered under Greek law, with its registered office at Praxitelous 24, 35131, Lamia, Greece. Legal inquiries: hello@mirrora.ai.

Reclaim is a private Shopify application installed directly on your Shopify store via an authorized link. It is not listed on the Shopify App Store. These Terms are supplemental to the Shopify Terms of Service and Shopify API License and Terms of Use (“Shopify Platform Terms”). Where these Terms conflict with Shopify Platform Terms regarding your obligations on the Shopify platform, Shopify Platform Terms control.

Our Privacy Policy, available at mirrora.ai/reclaim-privacy, is incorporated into these Terms by reference and governs our collection, use, and processing of personal data.

2. Definitions

“AI Commerce Gap” means the measurable difference in commercial performance metrics between customers who first transact through an AI platform and those who do not.

“Customer Data” has the meaning given to it in the Shopify Partner Program Agreement: information (including personal information) relating to a customer of a Merchant.

“Merchant Data” has the meaning given to it in the Shopify Partner Program Agreement: information (including personal information) relating to a Merchant, including Customer Data.

“Merchant-Scoped Model” means any machine learning or artificial intelligence model trained exclusively on data from a single Merchant’s store, for the sole purpose of improving that Merchant’s outcomes within the Service, and not shared with or applied to any other merchant.

“Personal Data” means any information relating to an identified or identifiable natural person, as defined under applicable privacy legislation including the GDPR, CCPA/CPRA, and PIPEDA.

“Pro Plan” means the paid subscription tier of the Service.

3. Service Description

Reclaim is a Shopify analytics and upsell application. It identifies and measures the AI Commerce Gap — the difference in commercial performance between customers who first transact via AI platforms and those who do not — and provides tools to close that gap through targeted post-purchase campaigns.

The Service is offered on a freemium basis. The Free tier provides foundational analytics. The Pro Plan provides access to full analytics, advanced segmentation, an automated upsell engine, and data export capabilities. Current features and pricing are displayed within the App and may be updated from time to time. Material changes to features available under your current paid plan will be communicated at least thirty (30) days in advance.

4. Eligibility

To use the Service you must operate an active Shopify store, be of legal majority in your jurisdiction, be authorized to enter binding agreements on behalf of your business, and comply with Shopify Platform Terms. You are responsible for all activity conducted under your account.

5. Fees, Payment, and Billing

5.1 Plans and Pricing

The Free tier is available at no charge. The Pro Plan is billed monthly at the price displayed within the App. We reserve the right to modify pricing on thirty (30) days’ prior notice.

5.2 Free Trial and Trial Limitation

New Pro Plan subscribers receive a free trial period as specified within the App at the time of subscription. No payment is collected during the trial. At the end of the trial the subscription converts automatically to a paid Pro Plan unless you cancel beforehand.

Each merchant is entitled to one free trial. To enforce this limitation, following uninstallation of the App we retain two data points: (a) your store’s public URL, and (b) an internal billing reference generated by our own payment system. These records contain no order data, customer data, or personal information of your customers. They are retained solely to prevent abuse of promotional terms and may be confirmed or queried at any time by contacting hello@mirrora.ai. Further details are set out in our Privacy Policy.

5.3 Payment Processing

Pro Plan payments are processed by our third-party payment processor. By subscribing, you authorize recurring monthly charges to your designated payment method. We do not store your full payment card details. You may manage or cancel your subscription at any time through the billing portal within the App.

5.4 Refunds

Subscription fees are non-refundable except as required by applicable mandatory law. If you believe you have been charged in error, contact hello@mirrora.ai within fourteen (14) days of the charge.

6. Data Processing

6.1 Roles

In processing Personal Data of your customers through the Service, Mirrora acts as a data processor (under GDPR) or service provider (under CCPA/CPRA), and you act as the data controller or business. You determine the purposes and means of processing; Mirrora processes only on your instructions as set out in these Terms.

6.2 Processor Obligations

As processor, Mirrora shall:

  • process Personal Data only for the purposes set out in these Terms and our Privacy Policy, and only on your documented instructions;
  • ensure that personnel authorized to process Personal Data are subject to confidentiality obligations;
  • implement appropriate technical and organizational measures to protect Personal Data against unauthorized or unlawful processing, accidental loss, destruction, or damage;
  • not engage sub-processors without appropriate data protection obligations in place, and notify you of material changes to our sub-processor list at least thirty (30) days in advance;
  • assist you, to the extent reasonably possible, in responding to data subject rights requests and in meeting your obligations relating to security, breach notification, and data protection impact assessments;
  • notify you without undue delay, and in any event within seventy-two (72) hours of becoming aware, of any Personal Data breach that is likely to result in risk to the rights and freedoms of individuals;
  • upon termination or at your request, delete or return Personal Data in accordance with our Privacy Policy, unless retention is required by law; and
  • make available such information as is reasonably necessary to demonstrate compliance with these obligations.

6.3 Your Obligations as Controller

You are responsible for ensuring that you have a lawful basis to share Merchant Data and Customer Data with Mirrora for processing, that your customers have been provided with appropriate privacy notices, and that your use of the Service complies with applicable data protection law.

6.4 Data Processing Addendum

A Data Processing Addendum incorporating applicable EU Standard Contractual Clauses is available on request at hello@mirrora.ai and, upon execution, forms part of these Terms.

6.5 GDPR, CCPA/CPRA, and PIPEDA

Mirrora complies with applicable data protection legislation including the General Data Protection Regulation (EU) 2016/679, the UK GDPR, the California Consumer Privacy Act (as amended), and the Personal Information Protection and Electronic Documents Act. Details of our compliance practices, including lawful bases for processing, data subject rights, international transfer mechanisms, sub-processors, and retention periods, are set out in our Privacy Policy at mirrora.ai/reclaim-privacy.

7. Machine Learning and AI Data Usage

7.1 Prohibition on Cross-Merchant Training

We do not use your Merchant Data or Customer Data — in any form, including aggregated or anonymized — to train, develop, fine-tune, or improve any artificial intelligence or machine learning model that serves other merchants or constitutes a general-purpose model. This prohibition is absolute and reflects our obligations under Section 9.15 of the Shopify Partner Program Agreement.

7.2 Merchant-Scoped Models — Optional

With your prior, separate, explicit written consent, Mirrora may use your Merchant Data and Customer Data to train Merchant-Scoped Models that operate exclusively for your store. These models are never shared with or applied to any other merchant.

7.3 Consent is Separate from These Terms

Your acceptance of these Terms does not constitute consent to AI model training. That consent is collected through a separate, clearly labeled opt-in during the App setup flow. You may accept these Terms and use all features of the Service without providing AI training consent.

7.4 Withdrawal

You may withdraw AI training consent at any time via the App’s Settings page. Withdrawal does not affect your access to any feature of the Service. We will cease new training and delete any model trained on your data within the timeframes set out in our Privacy Policy.

7.5 No Sale; No Behavioral Advertising

We do not sell, rent, or trade your Merchant Data or Customer Data to third parties for their own commercial purposes. We do not use your data for behavioral advertising or profiling unrelated to the direct provision of the Service.

8. Intellectual Property

8.1 Mirrora

The Service, including all software, algorithms, methodologies, interfaces, and documentation, is owned by Mirrora and protected by applicable intellectual property laws. These Terms do not transfer any ownership rights in the Service to you.

8.2 Your Data

You retain all ownership rights in your Merchant Data and Customer Data. By using the Service, you grant Mirrora a limited, non-exclusive, non-transferable, revocable license to process your data solely for the purposes set out in these Terms, for the duration of your use of the Service.

8.3 Aggregate Statistics

Mirrora may use fully anonymized, de-identified aggregate statistics that cannot identify any individual merchant, customer, or order for internal benchmarking and service improvement.

8.4 Feedback

If you provide suggestions or feedback, you grant Mirrora a perpetual, irrevocable, worldwide, royalty-free license to use and incorporate such input into the Service, without obligation of attribution or compensation.

9. Prohibited Uses

You agree not to: reverse engineer or attempt to derive the source code or algorithms of the App; sublicense, resell, or transfer access to the App or your account; use the Service in violation of these Terms, Shopify Platform Terms, or any applicable law; interfere with the integrity or performance of the App or the Shopify platform; circumvent any billing mechanism or access restriction; or engage in fraudulent activity, including any attempt to circumvent the one-trial-per-merchant limitation.

10. Service Availability and Support

We strive to maintain continuous availability but do not guarantee uninterrupted or error-free operation. The Service may be temporarily unavailable due to maintenance, updates, or events outside our control. Technical support is available at hello@mirrora.ai. We are not responsible for disruptions caused by failures in third-party services, including the Shopify platform.

11. Term and Termination

11.1 Term

These Terms are effective upon installation of the App and remain in force until terminated.

11.2 Termination by You

You may terminate these Terms at any time by uninstalling the App. Your Pro Plan subscription (if applicable) will be cancelled; access continues until the end of the current billing period. No refund is provided for unused time unless required by mandatory law.

11.3 Termination by Mirrora

Mirrora may suspend or terminate your access if you materially breach these Terms and fail to remedy it within fourteen (14) days of written notice; if required by Shopify policy or applicable law; if your Shopify store is suspended or terminated; or if Mirrora discontinues the Service, with at least sixty (60) days’ notice.

11.4 Effect of Termination

Upon termination, your license to use the Service ends immediately and data handling proceeds in accordance with our Privacy Policy. Sections 7, 8, 12, 13, 14, 15, and 19 survive termination. All accrued fees remain payable.

12. Disclaimers

The Service is provided “as is” and “as available” without warranties of any kind, express, implied, or statutory, including warranties of merchantability, fitness for a particular purpose, non-infringement, or accuracy. Mirrora does not warrant that the Service will meet your requirements, that operation will be uninterrupted or error-free, or that any particular business outcome will be achieved. Analytics and classifications produced by the Service are estimates based on available data and should not be relied upon as the sole basis for business decisions. Nothing in this section excludes warranties that cannot be excluded under applicable mandatory law.

13. Limitation of Liability

13.1 Exclusion of Consequential Damages

To the maximum extent permitted by applicable law, Mirrora shall not be liable for any indirect, incidental, special, consequential, punitive, or exemplary damages, including loss of profits, revenue, data, or goodwill, arising out of or relating to these Terms or your use of the Service.

13.2 Aggregate Cap

To the maximum extent permitted by applicable law, Mirrora’s total aggregate liability for all claims arising out of or relating to these Terms shall not exceed the greater of: (a) the total fees paid by you to Mirrora in the twelve (12) months preceding the event giving rise to the claim; or (b) one hundred euros (€100).

13.3 Exceptions

Nothing in these Terms limits or excludes liability that cannot be excluded under mandatory provisions of Greek law or any other applicable mandatory law, including liability for death or personal injury caused by negligence or for fraud.

14. Indemnification

To the fullest extent permitted by applicable law, you agree to indemnify and hold harmless Mirrora and its partners, officers, employees, and contractors from and against all claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising out of or relating to: your use or misuse of the Service; your breach of these Terms; your violation of applicable law or third-party rights; any dispute between you and your customers; or any product sold through a recommendation generated by the Service.

15. Confidentiality

Each party agrees to keep the other party’s non-public business information confidential and to use it only as necessary to perform its obligations under these Terms. These obligations do not apply to information that is publicly available, was already known to the receiving party, is independently developed, or must be disclosed by law or court order.

16. Shopify Platform Compliance

Reclaim is operated in compliance with the Shopify API License and Terms of Use and the Shopify Partner Program Agreement. We access Merchant Data and Customer Data exclusively through Shopify’s authorized APIs within approved permissions. We respond to mandatory Shopify customer data requests in accordance with Shopify’s requirements. Our AI and machine learning data use is governed by Section 7 of these Terms.

17. Governing Law and Dispute Resolution

17.1 Governing Law

These Terms and any non-contractual obligations arising in connection with them are governed by and construed in accordance with the laws of Greece, without regard to conflict-of-laws principles.

17.2 Jurisdiction

The courts of Athens, Greece shall have exclusive jurisdiction over any dispute arising out of or in connection with these Terms, except where applicable mandatory law requires otherwise.

17.3 Amicable Resolution

Before initiating formal proceedings, the parties agree to attempt good-faith resolution for thirty (30) days following written notice of the dispute. This does not prevent either party from seeking urgent interim or injunctive relief.

18. General Provisions

Entire Agreement. These Terms, together with the Privacy Policy and any plan-specific terms presented during checkout, constitute the entire agreement between the parties regarding the Service.

Amendments. We may update these Terms from time to time. For material changes, we will provide at least thirty (30) days’ notice via email or in-app notification. Updated Terms will be published at mirrora.ai/reclaim-terms. Continued use after the effective date constitutes acceptance.

Severability. If any provision is found invalid or unenforceable, it shall be modified to the minimum extent necessary to make it enforceable. The remaining provisions continue in full force.

Waiver. No failure or delay by Mirrora in exercising any right constitutes a waiver. Any waiver must be in writing.

Assignment. You may not assign or transfer your rights under these Terms without our prior written consent. Mirrora may assign these Terms in connection with a merger, acquisition, or sale of its business upon thirty (30) days’ notice.

Force Majeure. Neither party is liable for failure or delay caused by circumstances beyond its reasonable control.

Independent Contractors. The parties are independent contractors. These Terms do not create any agency, partnership, or employment relationship.

Language. These Terms are written in English. In the event of conflict between any translation and the English version, the English version governs.

Electronic Acceptance. Installation of the App and completion of the setup flow constitute your electronic acceptance of these Terms, with the same legal force as a handwritten signature.

19. Contact

For legal inquiries, data protection requests, and formal notices:

MIRRORA L.P.
Praxitelous 24, 35131, Lamia, Greece
Legal/Support: hello@mirrora.ai
Website: mirrora.ai